INFORMATION WE COLLECT AND HOW WE USE IT
It’s important to understand that Wanted 5 Games offers a variety of services that handle personal information differently.
GAME DEVELOPMENT AND DISTRIBUTION
One line of services consists of creating games and distributing these to trusted, third party publishers. Sometimes, this means that we actually host and serve these games from our servers, and sometimes this means that third party publishers have total control over the games that we develop. Usually, our games contain advertisements served by AdSense, Tunnl and Superawesome. Either way, after explicitly asking our users for consent, in both scenarios we collect and store personally non-identifiable information for purposes of analyzing game usage and user demographics, by using Google Analytics in a GDPR-compliant manner. In case of the third party publisher having total control over games we’ve developed, we do our best to make sure that the third party also complies with these same GDPR regulations. Wanted 5 Games requires you to give consent before playing our games, without giving consent our games don’t work.
The other line of services consists of facilitating mobile advertising campaigns for our game developer and advertising network customers, which means that Wanted 5 Games bids actual money on advertising positions within games in order to serve ads to end users. Sometimes we simply facilitate the technical parts of bidding on advertising positions to serve ads to end users, and sometimes we automatically make decisions whether to bid on advertising positions or not, based on data. In all cases, we target iOS and Android devices only. In order to serve relevant advertisements to end users, we collect, store and aggregate personal data such as advertising ID, IP address, browser type, network carrier, operating system, country and geo location. We collect this data for the sole purpose of targeting segments of users to serve relevant advertisements. We do not attempt to identify individual people, but we do attempt to identify unique device advertisement identifiers (ID) so that we can optimize our advertising bidding process. These unique identifiers are can be reset in the general settings menu of your Android and iOS devices, or disabled all together by following your phone operating system’s default way of doing this. If you need help with this, feel free to reach out to email@example.com. Once you reset your advertising ID, we won’t be able to identify you or your device in any way after that. If you want us to actually delete all your advertising ID-based data, please share your advertising ID with us before resetting it. We can’t delete your data if you don’t provide this identifier, because we’ll simply not be able to identify you. Providing your data is not mandatory, and disabling your advertising ID on iOS or Android will not lead to Wanted 5 Games blocking any service for you. However, it’s up to the actual apps that you use to device whether they provide the same app experience to you or not. We don’t influence this decision in any way. This personal information is sent to us via our advertising infrastructure partner, who in turn gets the data from advertising platforms like AdX and Mopub, which in turn get their data from iOS and Android apps that serve ads. These apps, which is where data originates from, follow iTunes Store and Google Play store terms and conditions, which also provide GDPR provisions to protect your privacy.
SHARING PERSONAL INFORMATION
Wanted 5 Games does not share personally identifiable data with any third parties. We do, however, share personally non-identifiable information such as usage data, campaign results and demographics with our customers, so that they know how games or ads are performing.
STORAGE AND PROCESSING
All our data infrastructure is hosted on Amazon Web Services (AWS) in both Europe and the United States. This means that your personal data may be stored on servers in the United States. Since advertising networks may be hosted anywhere around the world, it’s possible that your personal data was originally transferred anywhere around the world before getting to Wanted 5 Games, which is something the app developers, app stores and advertising networks are responsible for. We do not directly transfer your personally identifiable information to any country that doesn’t provide the legal provisions necessary to protect your data and privacy.
HOW WE PROTECT YOUR DATA
Your personally identifiable data is only directly transferred from our infrastructure partner’s AWS infrastructure to our own AWS infrastructure using secured connections and industry standard security practices. All other data is collected using third party services that use secure connections to prevent malicious users from intercepting that data. For technical reasons, we (and most other companies) cannot guarantee absolute security of your data, so feel free to reach out to firstname.lastname@example.org if you have any questions or concerns regarding the protection of your data. We retain data indefinitely for the purpose of optimising our advertisement bidding process, but anonymise all data after a period of 12 months.
OPT-OUT OF DATA COLLECTION/AD TARGETING
To delete our placed cookies on your device, please check the documentation of your browsers website (chrome, firefox, Edge). Below are the domains we’re using to place cookies.– wanted5games.com and *.wanted5games.com. If you wish to opt-out to our data collection, please send an e-mail to email@example.com
The best way to contact us is by sending an email to firstname.lastname@example.org or going to the contact page on our website.